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Don’t Let Poor Data Quality be the End of the World
The recent TDWI (The Data Warehousing Institute) study found that 53 per cent of companies have had losses, problems or costs due to poor data quality. Costs can incur through postal mailings to wrong...
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Online Retailers Look to Expand Internationally this year
Online retailers in the UK are seeking to grow sales by targeting new international markets during 2013, a new study has found. The study commissioned by Royal Mail and research agency, Brass, found 65...
View ArticlePostcode Anywhere Stand Up 2 Cancer
Tonight we will all be rushing home from the office to tune in to watch one of the biggest fundraising events of the year, “Stand Up To Cancer”, a unique event that aims to raise loads of money for...
View ArticleHas your Company Caught the Data Flu?
The temperature has plummeted, the heating has been fired up and the nasty cold and flu viruses are thriving. Unfortunately, last week I was one of their victims. It started with a sneeze and a...
View ArticleWhy does America make such a Mess of Gathering an Address?
The US invented ecommerce and leads the world in e-retail innovation. So why does America make such a mess of gathering customer addresses? Everything about ecommerce is measurable. Every part of every...
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Different Strokes for Different Folks
Over the last few years there has been a phenomenal interest in navigating through the murky international waters to sell online internationally. But with over 240 countries sharing a diverse mishmash...
View ArticleWhen the Golden Record is Tarnished
Golden records, single customer views, call them what you will, are the El Dorado for many organisations struggling with large amounts of data from multiple sources. They’re a great asset when they’re...
View ArticleGetting the Most from Direct Marketing
All Hail Snail Mail Think direct mail has gone the way of the Dodo? Think again. Ever since social media and email marketing kicked off, direct mail has got a bit of a bad name, appearing too old...
View ArticleSupporting Typhoon Haiyan
Typhoon Haiyan, thought to be the most intense typhoon on record, has brought unspeakable destruction throughout the Philippines. Some recent estimates by local officials are putting the expected death...
View ArticleCapture+ APIs now available
We’re excited to announce that developers, Capture+ customers, and software integrators can now take advantage of Capture+ through our newly released web service APIs! The release is designed to make...
View ArticleIn search of hierarchies
I was recently asked about a conference registration system that a company was developing. As is commonly the case, they had found that allowing attendees to add addresses into their system...
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How address validation saves you a punch in the chops – real life reactions...
On the face of it, putting address validation in your website checkout form might seem frivolous, a nice to have, or simply something you might try out to keep up with a competitor. In fact, there’s...
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BIG UX Lessons for Small Sites
Ecommerce usage has exploded in the U.S! Even Black Friday crowds have opted to order through the internet, where Black Friday specials have also been introduced. But not all ecommerce sites, are...
View ArticleTop UX Features of a Hotel Booking Website – Infographic
http://go.postcodeanywhere.com/l/52622/2016-01-19/94j6mb
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How do US retailers compare with the UK for address lookup and validation in...
This month I’ve been looking at the contrasting ways in which major US retailers handle address management in ecommerce checkouts, when compared to the standard automation in the UK. It’s accepted good...
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Cna yuo raed tihs bolg psot?
Chances are you’ve probably come across this email before: Aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht...
View ArticleDatabase Marketing review PCA Predict’s products and services
http://go.postcodeanywhere.com/l/52622/2016-04-12/bdyknp
View ArticleWebuyanyhouse.co.uk reduce advertising spend with PCA Predict’s address...
Since inception, webuyanyhouse.co.uk has built a credible reputation on transparency and integrity. Offering a hassle free house sale, customers put their trust in webuyanyhouse.co.uk to guide them...
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PCA Predict secures Queen’s Award for Enterprise Innovation 2016
We are so excited here at Waterside as we received the news that we have won a Queen’s Award for Enterprise Innovation 2016 for our address validation service powered by Capture+. This is doubly...
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